consumer behaviour
Would you like to see the menu... of the future? From cricket salad to 'water plant' spag bol, AI images reveal what meals could look like in 30 years as we're forced to eat 'sustainability' to help save the planet
Ultra-realistic images created by AI show what your dinner could look like in 30 years' time as we're forced to eat'sustainability'. Experts have used AI tool Midjourney to bring to life the menu of 2054, which features bizarre dishes such as cricket salad and lab-grown steaks. There's even green spaghetti and'meat' balls made out of an aquatic plant, which look straight from the kitchen of another galaxy. These unusual creations could replace family favourite dishes such as the traditional Sunday roast or fish and chips, the scientists believe. They have lower carbon footprints than such classics, which means they could help in the battle against climate change – but would you eat them?
- Europe > Netherlands > Limburg > Maastricht (0.06)
- North America > United States (0.05)
What role does Data Science play in Retail?
In today's world, data is the engine that powers every company. The potential benefits of the data are being pursued by many significant organizations from various industries. Thanks to the solutions that data scientists have offered, several economic sectors are undergoing a fundamental revolution. As tech behemoths like IKEA, Amazon, and Netflix already make use of all potential advantages, the application of data science in the retail industry has increased as well. In India, the retail industry is expected to reach a whooping height of US$ 2 trillion by the year 2032, according to a survey held by the Boston Consulting Group. There is too much potential for income and growth for retailers and consumer goods companies in particular, in this data-driven world than can be ignored.
- Retail (1.00)
- Information Technology > Services (0.49)
- Law Enforcement & Public Safety > Fraud (0.48)
Changing Role of Marketing in Digital Transformation Business
Today, CMOs and Marketing teams play a very important role in digital transformation. As per a survey by Gartner, 80% of CMOs report that they are solely responsible for or play a leading role in their company's digital business transformation strategy. Gone are the days when marketing departments were more looked at just branding partners, now they are more than that. They form a very crucial team for generating business leads and are great influencers in the journey of developing business. Marketing is a whole new game with measuring tools, loads of analytics and retrieving meaningful data to help businesses take better profitable decisions.
Should marketers be excited or concerned about ChatGPT?
ChatGPT could well be a glimpse into a not-too-distant future where artificial intelligence (AI) can converse, inform and educate our human minds – even offer an immediate solution to my daughter's Year 12 English essay. The model is the creation of OpenAI, a San Francisco-based tech company that wants "to ensure that artificial general intelligence benefits all of humanity". Investors include Silicon Valley luminaries such as Reid Hoffman, Elon Musk and Peter Thiel. OpenAI's biggest benefactor, however, has been Microsoft, which invested $1 billion in the company in 2019 and helped facilitate the ChatGPT project with training on Azure AI supercomputing infrastructure. If you haven't tried it, ChatGPT is free and accessible via a registration link here.
- Information Technology > Artificial Intelligence > Natural Language > Large Language Model (1.00)
- Information Technology > Artificial Intelligence > Natural Language > Chatbot (1.00)
- Information Technology > Artificial Intelligence > Machine Learning > Neural Networks > Deep Learning > Generative AI (0.63)
Empirically grounded agent-based policy evaluation of the adoption of sustainable lighting under the European Ecodesign Directive
Schoenmacker, Gido H., Jager, Wander, Verbrugge, Rineke
Twelve years ago, the European Union began with the gradual phase-out of energy-inefficient incandescent light bulbs under the Ecodesign Directive. In this work, we implement an agent-based simulation to model the consumer behaviour in the EU lighting market with the goal to explain consumer behaviour and explore alternative policies. Agents are based on the Consumat II model, have individual preferences based on empirical market research, gather experience from past actions, and socially interact with each other in a dynamic environment. Our findings suggest that the adoption of energy-friendly lighting alternatives was hindered by a low level of consumer interest combined with high-enough levels of satisfaction about incandescent bulbs and that information campaigns can partially address this. These findings offer insight into both individual-level driving forces of behaviour and society-level outcomes in a niche market. With this, our work demonstrates the strengths of agent-based models for policy generation and evaluation.
- North America > United States > Nebraska > Lancaster County > Lincoln (0.04)
- Europe > United Kingdom > England > Oxfordshire > Oxford (0.04)
- Europe > Netherlands > North Holland > Amsterdam (0.04)
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- Law > Statutes (0.67)
- Energy > Energy Policy (0.55)
- Government > Regional Government > Europe Government (0.34)
Artificial Intelligence in the Finance and Banking Sector?
AI is fantabulous and in demand in the banking and finance sector. The technological furtherance in AI – machine learning, computer vision and natural language processing has downright remodelled the business world. The expert opinion states that the growth of the AI market would reach $190 billion by the year 2025! The application of conversational assistants or chatbots is one of the substantial benefits of AI in the banking and finance sector. As opposed to an employee, a chatbot is at one's disposal 24 hours a day, and clients are more complacent using this software programme to answer inquiries and complete many typical banking procedures that traditionally called for face-to-face interaction.
- Banking & Finance > Financial Services (0.51)
- Banking & Finance > Trading (0.49)
Top 3 Digital Transformation Strategies of 2022
The past two years of the pandemic have been marked by a period of rapid technological change. Amidst supply chain disruptions and changes in consumer behaviours, organisations have turned to digital transformation strategies to stay agile and resilient. The COVID-19 crisis has made it clear that technology is the lynchpin of organisational resilience and agility. As the pandemic disrupted global supply chains, forced employees to work from home and triggered a massive shift of consumer behaviour to online channels, digital technologies have played a pivotal role in keeping organisations afloat. According to Google's State of the API Economy 2021, digital transformation was the leading business imperative of 2020, based on a survey of 700 IT decision-makers from around the world.
- Europe > United Kingdom > England (0.15)
- Asia > Japan (0.05)
- Information Technology > Services (1.00)
- Health & Medicine > Therapeutic Area > Psychiatry/Psychology > Mental Health (0.37)
- Health & Medicine > Therapeutic Area > Infections and Infectious Diseases (0.35)
- Health & Medicine > Therapeutic Area > Immunology (0.35)
Smart Grid in Power: Technology Trends
Listed below are the key technology trends impacting the smart grid in power theme, as identified by GlobalData. By clicking the Download Free Report button, you accept the terms and conditions and acknowledge that your data will be used as described in the GlobalData Privacy Policy By downloading this Report, you acknowledge that we may share your information with our white paper partners/sponsors who may contact you directly with information on their products and services. Visit our privacy policy for more information about our services, how we may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address. AI has an important role to play in understanding demand, and generating predictions from non-dispatchable resources such as wind and solar and from wholesale prices.
- South America > Brazil (0.05)
- Asia > India (0.05)
- Energy > Power Industry (1.00)
- Energy > Renewable > Solar (0.51)
The growing role of data science and AI in enhancing the digital customer experience
Customer experience or CX focuses on the relationship between a brand and its customers. It includes every bit of interaction, brief or long, even if the conversation doesn't result in a purchase. Having said that, a few years ago, customer experience meant how attentive retailers were to address customers and their needs in a store. And if this was executed well, the results were: increase in sales, customer acquisition, and retention, thereby strengthening customers' trust in the brand. Today, how customers and brands interact with each other has evolved.
- Information Technology > Artificial Intelligence (1.00)
- Information Technology > Data Science (0.70)
How AI is speeding up the digital transformation in enterprise
The operating environment of enterprises is rapidly and fundamentally being altered. Powered by a smarter, more demanding customer spoilt for choices, and doting employees who expect a consumerised experience to deliver value for their organisation, enterprises who tend to delay the adoption to newer and cutting-edge business demands are bound to be left behind and relegated to irrelevance. While some leaders are already moving ahead, many others are still studying the strategic justification for moving beyond BI reporting systems to implement Artificial Intelligence. While the benefits can be profound, the commitment is significant too. In a fast-evolving business environment, strategic objectives need to be paired with the ability to make more frequent, more responsive, and more accurate business decisions.